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THE PRINCIPLE COLLECTION

KnowChoice The Principle Collection – Pressure Reveals Character

KnowChoice The Principle Collection – Pressure Reveals Character

Regular price Rs. 769.00 INR
Regular price Rs. 1,399.00 INR Sale price Rs. 769.00 INR
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A series built around the beliefs that shape character. Each piece represents a principle—not a trend. Designed to be worn as a quiet reminder of the...

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Premium Quality240 GSM Cotton
Easy Returns7-Day Return Policy
Secure Payment100% Protected

Product Story

Anyone can remain composed when life is predictable. Character is revealed when circumstances become uncertain.

Pressure Reveals Character is built around a simple truth: adversity does not create who you are—it uncovers who you have become. Moments of pressure strip away comfort, excuses, and appearances, leaving only your principles behind. They reveal your discipline, your integrity, and the values you choose to hold when they matter most.

Crafted from heavyweight cotton in our signature oversized silhouette, this piece reflects that same sense of resilience. The structured drape, dropped shoulders, and premium construction are designed to endure daily wear, creating an essential that values permanence over passing trends. Built with intention, it serves as a reminder that the strongest character is not performed—it is proven.

Details

  • Premium heavyweight cotton
  • Signature oversized boxy fit
  • Dropped shoulder silhouette
  • Soft, durable construction for everyday wear
  • High-quality printed artwork

Designed by KnowChoice

Part of The Principle Collection

Pressure doesn't define you. It reveals the principles you've built your life upon.

Fabric & Care

100% Cotton French Terry, heavyweight 240 GSM fabric, drop shoulder construction, soft yet structured feel.

Machine wash cold. Wash inside out. Do not bleach. Iron inside out. Do not iron directly on print.

Shipping & Returns

Orders are processed within 1-2 business days and shipped across India. You'll receive a tracking link by email once your order ships.

Unworn, unwashed items with tags attached are eligible for return or exchange within 7 days of delivery.

Size & Fit

Designed with a relaxed, oversized silhouette. Choose your regular size for the intended fit — size down for a slightly more fitted look.

Size Chart — Oversize 240 GSM (measurements in inches)

SizeXSSMLXLXXL
Chest404244464850
Length2727.52828.52929.5
Shoulder192021222324
Sleeve Length88.599.51010.5

Measurements are of the garment laid flat, in inches. Allow a 0.5–1 inch tolerance.

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  • Easy Returns

    7 days return policy.

  • Secure Payment

    100% secure payments.